In 2021, I turned a personal goal—attending the Mayweather vs. Logan Paul fight in Miami—into a fully sponsored content opportunity. With limited time, I launched a mini-campaign on TikTok, seeking brand partnerships to fund the trip. My proactive outreach, storytelling, and audience engagement helped me secure two sponsors who covered the entire cost of the trip in exchange for branded content.
I produced multiple videos for the sponsors, tailored to their brand identity, while also documenting the fight experience across my channels. The campaign garnered over 1 million views and demonstrated my ability to align brand goals with authentic storytelling—even under a tight deadline.
Content Creator, Brand Partnerships, Campaign Lead
Secure sponsorship to fund travel for fight coverage and create viral content in return.
Combine personal storytelling and brand alignment under tight time constraints.
I’m Ali Abidi – a passionate and results-oriented social media marketer and content creator with over 4 years of experience turning everyday moments into viral stories.
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